Experience
Director of Product Management
Union Realtime (Managespace)
New York City, US (Remote)
URT's ManageSpace is a B2B SaaS property management product that provides clients with an all-in-one integrated and extensible platform for their daily operational needs. Ready for it to be out-of-the-box or customizable according to the business needs.
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Directed the design and execution of the ManageSpace B2B PropTech Management Platform, positioning it to capture a significant share of a $1.5 billion market.
Stepped into an interim engineering manager role, boosting team morale to ultimately enable successful showcasing of the product at Las Vegas conventions
Demonstrated strong leadership during two pivotal restructurings, maintaining team morale during the challenging times
Nov 2023 - Jun 2024
Senior Technical Product Manager
Union Realtime (Managespace)
New York City, US (Remote)
Conducted in-depth interviews with over 30 early-stage users, a significant achievement given the pre-launch status of our product. This direct feedback was crucial in understanding user needs and expectations.
Developed comprehensive product roadmaps and user personas based on real user data, which directly informed the Figma-based designs for our user experience (UX) team that drove the requirements for the development team.
Led the design and iteration of user interfaces, ensuring that our product aligns with the identified needs and preferences of our target audience, setting a strong foundation for future user satisfaction and product usability.
Jun 2021 - Nov 2023
Product Manager
Occupyd
Edinburgh, UK
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Occupyd is a C2C 2-sided commercial property marketplace platform for British independent and corporate businesses spanning from restaurant owners to salon and beauty roomowners, to everything under commercial real estate. Due to the nature of this business during Covid, this business pivoted and is now known as Obvlo.
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Set up and streamlined KPIs to align with monthly OKRs and analyse and present data in a weekly product meeting to monthly tactics and adjust accordingly which has yielded to 120% over OKR target
Documented product requirements to use them for leading ideation workshops, iterate features with designers and developers before, updating documents after implementation
Created initial UX flows and product documentation to manage the UX/UI designers and software engineers for a 4-month platform redesign
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Jan 2020 - Jun 2021
Product Owner
Arcadis (Formerly IBI Group)
Toronto, Canada
Arcadis' TravelIQ is a B2B SaaS white-labelled transit management platform that connects with 50+ APIs including Waze, Weather Network, Road Conditions, etc. for US and Canadian governments and private sectors alike.
Led and supported special projects ranging from $50,000 to $5 million products with its end-to-end product lifecycle in a fast-paced and scaling incubator within an international firm
Coordinated meetings with multiple stakeholders and reviewed and reduced backlog tickets by 30% ensuring that business objectives were met
Wrote and coordinated feedback on business cases and product prioritization using KPIs and OKRs
Conducted usability testing and analyze trends using Google Analytics
Responsible for rolling out new functionalities and bug fixes across all clients
Apr 2018 - Jan 2020
Business Analyst / Project Manager
Ontario Government - Ministry of Education
Toronto, Canada
Worked on an online form-building product that is white-label for different sections of the Ontario Government, primarily the Ministry of Education.
Supported the development and implementation of business goals by gathering requirements, designing mock-ups, and leading the dev team to deliver 5 modules of an in-house framework system
Proactively improved the customer experience by developing and leading a 10-month product strategy focusing on usability and user experience
Illustrated a strong project management experience and delivered 2 product releases 1 month earlier than the original deadline
Apr 2017 - Apr 2018
Skills
Technical Skills
Education
Information System and Design
University of Toronto
Master of Information
2015 - 2017
Toronto, Canada
Designed a process mining model for online communities that was presented at the iSchool Conference in 2017
Published an original peer-reviewed article in iJournal by integrating data mining within a data warehouse using Python to extract and evaluate posts from a Personal Finance Canada sub-Reddit to understand online behaviours
Contributed to a feasibility study for a social innovation site using design research and usability studies
Bachelor of Arts (Honours)
Sociology Major with Global Development Minor
Queen's University
2011 - 2015
Kingston, Canada
Dean’s Honours List, GPA 3.85
Completed a semester abroad at the University of Manchester
Volunteer
Volunteer Consultant
CatchaFire
Apr 2022 - Present
Online
Work with nonprofts to help solve their website, technical, and system issues. These projects range from IT & website audits to analyzing data and building a scalable database.
Completed 9 projects and have been able to save a total impact of $5,000
Provided Figma prototypes to several organization, one was able to revise their
website according to the 1-hour workshop
Certificate
AI for Product Management, Pendo
Certificate of Product Management, General Assembly
Introduction to Generative AI, Google
Languages
English (native)
Spanish (proficient)
Tagalog (native)